Larry Leon




Larry Leon is a Principal in Venture Commercial, specializing in retail, restaurant and entertainment tenant representation. He also serves as the company’s lead member for X Team, an international real estate services network.

Larry started the first commercial real estate firm in DFW specializing in retail tenant representation. Larry more recently founded Venturetainment, a division of Venture Commercial, specializing in strategic market planning and site selection for firms in the food service and entertainment industry. He and his teams have an exceptional track record of picking winning locations for the best in the business.

Bringing Nebraska Furniture Mart to North Texas has been one of the high points of Larry’s career. The Berkshire Hathaway-owned retailer purchased 433 acres in The Colony for their fourth and largest store (1.9 million square feet) as well as a major retail, restaurant and entertainment complex. Venture provided an enormous amount of research and information to the client, requiring a huge team effort to do the assemblage and entice Nebraska Furniture Mart to DFW.

With over 40 years of experience in commercial real estate, Larry’s work ranges from disposition of portfolios and sales of shopping centers to project leasing and tenant representation.



Book: The Architecture of Abundance – Lenedra Carroll

Theater: Hamilton, one of the artistic masterpieces of our age

Movie: Star Trek Into Darkness

Quote: “We all have the extraordinary coded within us, waiting to
be released” – Jean Houston

Did you know....: That I did a stand-up comedy routine at
The Improv, created a show “Chicken Fried State”, and co-created
a party game “Bad Actors”